• Amazon is rolling out a global update to Prime Video to reduce search time and make content discovery easier. The update features a new 'Prime' tab that curates all Prime subscription content and a 'Subscriptions' tab that offers add-on services like Max and Paramount Plus. Generative AI, powered by Amazon Bedrock, will provide personalized recommendations and quick synopses to streamline decision-making. Visual updates such as smoother animations and automatic playback in the 'Live TV' section are also included.

    Thursday, July 25, 2024